Here is what Adam has to say…as Singapore officially enters a recession (Straits Times, Oct 10, 2008) and layoffs and pay cuts are expected to rise (see one of the many articles from Business Times about companies slashing jobs)… … it becomes even more crucial for you to learn the strategies of how to build a profitable business. 
Here is why:1) In my opinion, it is extremely risky to be an employee nowadays if you have no other source of additional income. When downturns come (and they HAVE ARRIVED again), your company will have to cut costs by reducing pay and laying off its employees. As an employee, you do not own your job or your income. It can be taken away from you at any time.
To ensure your long term financial security, you have to learn the skills of how to become an entrepreneur just in case it becomes your turn to get the axe! (statistics show that when you have a 50% chance of being retrenched past the age of 45 because you become to expensive to keep. If your boss can find someone cheaper, younger and willing to work longer hours then you, they will not think twice to replace you).
2) It may sound crazy, but the best time to start a business is in a recession! In fact, I started Adam Khoo Learning Technologies group during the last major downturn in 2002. IN this book, I will show you how I turned an $8000 investment (not even my own money) into a $20 million a year business that operates in 6 countries.
During a downturn and a recession is when rental becomes really cheap, employees are much cheaper to hire and banks are much more willing to lend money at better interest rates! At the same time, as major competitors downsize and scale back on marketing, it will give YOU…the new business entrant the chance to grab market share! During bad times, consumers tend to be more discerning and tend to give newer businesses a chance as their costs are usually lower.
3) Finally, if you want to ensure than you are able to not only keep your job during the recession (which could last the next 2 years) but to even have a chance to climb up the corporate ladder (as a director, senior VP or CEO), then you have to learn the skills and the mindset of a boss! In bad times, companies will get rid of those who cannot create value and retain those who can. To achieve this, you have to learn the skills and strategies of how to help YOUR COMPANY achieve higher sales and profits.
In my latest book, you are going to learn the most effective strategies that CEOs and entrepreneurs use to build and manage highly profitable business in good times and in tough times. You will learn:
• Why 90% of Businesses Fail…and how the 10% Succeed
• The Mindset & Habits of Successful Entrepreneurs
• Develop the million-dollar idea that will blow away the competition
• A Step-by Step Guide on building a business system that works without you
• How to start a business with very little capital and turn in millions within 18 months
• Build a Powerful Brand & Establish Yourself As the Market Leader
• Powerful Marketing Strategies that Will Kill the Competition
• Build a championship team of employees and partners
• Master the Art of Cash Flow… How to Roll Millions with just a Few Thousand Dollars
Chapter 1: The Making of A Millionaire Entrepreneur
Chapter 2: The Success Factors of Millionaire Entrepreneurs
Chapter 3: The Million-Dollar Business Idea
Chapter 4: Building a Business that Works…Without You
Chapter 5: Multiplying Your Business Profits
Chapter 6: How to Generate Millions in Sales and Profits
Chapter 7: Building a Championship Team
Chapter 8: Mastering Your Money
Chapter 9: Growing Your Business Empire
To order your copy at a super discounted price of $30 (The retail price will be S$35.90 at all major bookstores), call +6596275192 during office hours (Singapore time: 9am- 6pm). Or you can e-mail to Mr.Henry for the book delivery arrangement locally.
Only 300 Books will be given super discount price. Only 2 books are allowed to be purchased by each person. And if you purchase using Air-delivery right to your front doorstep, we will include extra 2 supprise gifts just for you.
You can read the 1st chapter of this book online, by clicking: http://www.adam-khoo.com/makingofanentrepreneur.pdf
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